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ICE London Fair





ICE London Fair
At the international fair ICE London, held in London, the company Advertout realized the production of a special promotional structure for the performance of the company Mozzart Bet. The central element of their exhibition space was a large pink and silver inflatable ring, placed above the stand itself, which dominated the space and represented a striking visual symbol of the brand.
Thanks to its dimensions, attractive color combination and position above the stand, this structure was visible from different parts of the fair hall and attracted the attention of a large number of visitors. The project included the complete process of realization – from technical preparation and construction to final production and final quality control.
This project once again confirms the ability of Advertout to develop unique large-format promotional solutions for international fairs and brand presentations.